<aside> <img src="/icons/light-bulb_gray.svg" alt="/icons/light-bulb_gray.svg" width="40px" />
This tool help you figure out which content will give the best ROI based off a few factors:
Strategy
Resources
Growth Potential
→I share my exact formula in the [*Creating for Impact Workbook*](https://theleap.co/creator/lilmissjbconsulting/)
This is for you to easily “plug and chug” your ideas from the Brainstorming Master List to identify quick wins (high alignment + low resources needed) and long term investments (high alignment + higher resources needed)